Digital Strategy Services

Turn vision into
digital reality

Expert guidance on creating an effective online presence, marketing approach, and growth strategy for your business.

Navigate the digital landscape with confidence

Starting a business is one thing—making it visible and successful online is another. I help entrepreneurs and growing businesses cut through the noise and create a strategic approach to their digital presence.

My digital strategy consultations give you clarity on exactly what steps to take to establish and grow your online presence, from website planning to content strategy, SEO fundamentals, and marketing approaches that actually work for your business.

Book a consultation
Digital strategy consultation

My Consulting Process

A structured approach to developing your digital strategy

01

Discovery

Understanding your business goals, target audience, and current digital position to establish a foundation for your strategy.

02

Analysis

Evaluating your market, competitors, and opportunities to identify the most effective approaches for your specific situation.

03

Strategy

Developing a practical, prioritized roadmap that outlines exactly what you need to do and in what order to achieve your goals.

04

Implementation

Providing guidance as you execute your plan, with optional hands-on support for critical elements of your digital presence.

Digital Strategy Services

Comprehensive solutions to establish and grow your online presence

Digital Presence Consultation

One-on-one guidance to help you understand what you need for an effective online presence—from website requirements to social media approach and content creation.

Website Planning & Strategy

Strategic guidance on what your website needs to achieve your business goals, including site structure, content requirements, and technical considerations.

SEO Fundamentals

Demystifying search engine optimization with practical guidance on keyword research, on-page optimization, content strategy, and technical considerations for visibility.

Target Audience Development

Identifying and understanding your ideal customers, creating detailed buyer personas, and developing messaging that resonates with their needs and pain points.

Content Strategy

Planning an effective content approach that establishes your expertise, engages your audience, and supports your business goals across your website and marketing channels.

Digital Marketing Roadmap

Developing a prioritized, sustainable marketing plan that focuses on the channels and tactics most likely to reach your audience and achieve your business objectives.

Why work with a digital strategy consultant?

Get clarity, direction, and confidence in your approach

Avoid Costly Mistakes

Get expert guidance to navigate common pitfalls and save money on ineffective tactics or misdirected investments.

Prioritize Effectively

Understand what matters most for your specific business context and focus your time and resources on high-impact activities.

Demystify Digital

Get plain-English explanations of technical concepts and clear advice on what actually matters for your business success.

Custom Strategy

Receive guidance tailored to your specific business goals, resources, and situation—not generic advice that doesn't apply to you.

Gain Confidence

Move forward with certainty knowing you have a solid plan based on expert insights and proven approaches.

Accelerate Growth

Compress your learning curve and achieve results faster by leveraging proven strategies and avoiding time-consuming trial and error.

Frequently Asked Questions

Common questions about digital strategy consulting

Who is digital strategy consulting for?

This service is ideal for startups, small business owners, and entrepreneurs who want to establish or improve their online presence but aren't sure where to start or how to prioritize their efforts. It's perfect if you feel overwhelmed by digital marketing options or want to make sure you're taking the right approach.

What happens during a consultation?

We'll start by understanding your business, goals, and current situation. Then, I'll guide you through the key considerations for your digital presence, identify your biggest opportunities, and help you develop a practical plan that fits your business and resources. You'll get actionable advice and clear next steps.

Do you implement the strategy or just advise?

My primary role is to provide expert guidance and develop a clear strategy you can follow. While I don't typically handle full implementation, I can help with key elements through my web design and content services. I can also recommend trusted specialists for areas outside my expertise.

How are consultations delivered?

Consultations are typically conducted via video call. Depending on your package, this may include a series of structured sessions, followed by a detailed strategy document. I also offer email support for follow-up questions as you implement your strategy.

Ready to create your digital strategy?

Let's discuss how I can help you build an effective online presence that grows your business.

Book a consultation

Start Your Digital Strategy

Tell me about your business and what you're looking to achieve online

Get In Touch

I'm currently available for new digital strategy consulting projects. Let's work together to create a clear, effective plan for establishing and growing your online presence.

✉ mikearnoldcopy@gmail.com
☎ +1 (234) 567-890
📍 Suffolk, UK